Marketing Lessons from the Failure of Nudging.

I found this blog interesting: Behavioural “Nudges” Are Ineffective At Encouraging Commuters To Carpool Or Take The Bus. To summarise the study there were four attempts to nudge employees of a major European Airport to car pool rather than commute individually. About half had reported driving by themselves to and from work. But almost 60% of this group said they would consider carpooling, and 41% said that finding a “matched” person with a similar commute to carpool with was a key re.....

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Review of Bell Shakespeare’s Hamlet.

  With events being closed all over Sydney because of the audience limit of 500 people imposed by the Federal and NSW State Governments because of the Covid-19 pandemic, it is pleasing to report that there is one event you can attend. It is the Bell Shakespeare production of Hamlet, currently performing at the Playhouse theatre of the Sydney Opera House which has a capacity of 398 people. I went last Tuesday. I must confess that I went with some trepidation. Hamlet is played by Ha.....

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More on the Emotional Intelligence of Corporate Psychopaths

As my followers will know one of the great strengths of the 7MTF/Humm model compared to MBTI, DISC and NLP is that it explicitly deals with corporate psychopaths (known as GoGetter/Hustlers). The only other model that I know that does this is the HEXACO. Recently there have been several interesting articles about our special friends. Here’s How Good Liars Get Away With It had some interesting results. Previous research has suggested that most people tell one to two lies per day, the res.....

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Review of Jordan Peterson’s Personality Course #3: Conscientious and Openness

In this series of reviews I am dissecting Jordan Peterson’s new course: Discovering Personality. The course costs US$140 and comprises eight lectures and includes a personality assessment co-devised by Peterson himself. If you are interested in personality and what makes people tick it is worth doing. Let me again declare I am a big fan of Peterson. I think his book is excellent: I reviewed it here. His stance of telling the truth and not bowing to political correctness is outstandingly co.....

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Chris Golis - Author


"Put in a sales perspective, I loved your presentation! I got a lot from what you talked about and I will read your book."

Peter Morris, Executive Officer, Lomax Financial Group

Your presentation on 'Lifting your Level of Emotional Intelligence" to 10 CEOs scored an average 8.9 out of 10 for the topic and 8.5 for the presentation which is great. A couple of the attendees gave you a 10 out of 10, and the comments were:

- Great presentation. Very informative.

- Excellent presentation.

- made me think.

Christi Spring CEO Institute. - web